Helping customers make safer e-bike purchases
Dees Cycles has joined forces with leading e-bike brands, local bike shops, national charities, and cycling industry trade bodies to launch the largest campaign ever aimed at improving e-bike safety awareness and helping consumers buy with confidence.
We have signed a pledge to only supply and service UK-legal electric bikes (EAPCs), and to ensure every customer has the knowledge they need to ride and charge their e-bike safely and legally.
Dees Cycles already operates under a robust safety policy, and the E-Bike Positive pledge strengthens this commitment by making it clear that there is no place in the UK cycling industry for products that put consumers at risk.
Dees Cycles is proud to support The Electric Bike Alliance and their E-Bike Positive campaign.
The E-Bike Positive Pledge
As an e-bike-positive retailer, we—alongside other bike shops and mechanics—are committed to the following best practices:
- We sell only road-legal e-bikes that are safety tested, sourced from trusted suppliers, and supplied with full safety information and user instructions.
- We service and repair only road-legal e-bikes..
- Any repair or modification is carried out strictly in line with the manufacturer's instructions..
- After any repair or modification, we ensure the e-bike can be charged and used safely. If this cannot be guaranteed, we will not carry out the work.
- We supply only safety-tested chargers and batteries from trusted suppliers.
- We supply chargers, batteries, and components that are fully documented as compatible with each other and with the e-bike they are intended for.
- All chargers and batteries are supplied with comprehensive safety information and user instructions.
